Journal

From film school to the big screen, read about the journey

Promoting a short film

2nd February 2010

“The cost of promoting movies, the advertising and promotion of a movie, the budget is almost as large as the cost of the movie. And these huge blockbusters that you see have tens and hundreds of millions of pounds and dollars spent promoting them.” ~ Richard Attenborough

One of the biggest, and most important, things I’ve learned about making short films, in the last year or so, is about promoting them.
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18th January 2010 – Avatar 3D

“I mean, you have to be able – you have to have made the commitment within yourself to do whatever it takes to get the job done and to try to inspire other people to do it, because obviously the first rule is you can’t do it by yourself.” – James Cameron

Avatar. Amazing!

Or rather, Avatar in 3D. Amazing! I fully appreciate the various criticisms of the plot and I’ve even spoken to a few people who thought that they didn’t make enough of the 3D element, but for me it’s the film that has introduced 3D to the masses. Which is exactly what 3D needed.
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4th January 2010

“Perhaps it sounds ridiculous, but the best thing that young filmmakers should do is to get hold of a camera and some film and make a movie of any kind at all.” - Stanley Kubrick

Everywhere, over the past few weeks, there have been various round-ups of the last ten years. Of course it’s understandable as we’re now into a new decade, but it really is astounding, to me, how long ago ten years seems.
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